Public Health Journals | Healthcare Journals | Healthcare Management Journals | Journal of Public Health

try these out A fantastic read hop over to this website offer lovers painting with big discount , the original source Additional info my review here Check out your url , view publisher site Great paintings of flowers by famous artists With The Best Cheap Price Under $20 painting , Wiht 20% Discount Hottest short blonde wig with dark roots Online Store web link You can find out more , Swiss Replicas . Continue cheap diamond painting how to article .

Public Health Journals | Healthcare Journals | Healthcare Management Journals | Journal of Public Health | Scient Open Access

Aabstract

Research Article

Communication Strategies of Adolescent Sexual and Reproductive Health Programmes In Mozambique: Cultural Challenges

Lurdes da Balbina Vidigal Rodrigues da Silva

Correspondence Address :

Lurdes da Balbina Vidigal Rodrigues da Silva,
Department of Linguistics and Literature,
Faculty of Arts and Social Sciences,
Eduardo Mondlane University,
Mozambique,
Email: luro_rodrigues@yahoo.com.br

Received on: November 23, 2017, Accepted on: November 09, 2018, Published on: November 15, 2018

Citation: Lurdes da Balbina Vidigal Rodrigues da Silva (2018). Communication Strategies of Adolescent Sexual and Reproductive Health Programmes In Mozambique: Cultural Challenges

Copyright: 2018 Lurdes da Balbina Vidigal Rodrigues da Silva. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.

Abstract

Abstract

Background: There are three primary adolescent sexual and reproductive health (SRH) challenges in Mozambique; namely: early marriage, early pregnancy and HIV/AIDS. In a bid to respond to these challenges, the Mozambican government created the Programa Geraco Biz (PGB), in 1999. Based on peer education the PGB was intended to improve the SRH of young people otherwise described by the PGB as "the busy generation" as the programme's name in Portuguese suggests. However, Mozambican youths continue to be exposed to risks related to their SRH. Being Mozambique a multicultural with around 23 ethnical groups, each with its own distinct language, all of which are Bantu in origin, this raises an important issue - if the continuing ASRH problems are also related to the programme's communication strategies. It is necessary to ascertain the cultural challenges that hinder effective message delivery within the PGB. Studies recognise the role of culture in enhancing effective delivery of communication programmes. Concurrently, studies point to a lack of research analyzing cultural barriers for effective message delivery of health campaigns.

Objectives: (i) to examine cultural challenges identified by peer educators and adolescents for effective transmission of PGB main health messages; and (ii) to determine the implications of these impediments for the PGB.

Methods: non-participant observation, in-depth interviews and focus group discussions. Research questions were based on the McGuire Communication/Persuasion Model, and data analyzed thematically using Nvivo Pro11.

Results: (i) taboos surrounding sexuality, health terminologies, and parents' attitudes towards early marriages are the cultural challenges identified; and (ii) these factors hinder effective delivery of program messages.

Conclusions: the cultural challenges contribute to PGB not attaining effective health communication messages. Taboos around sexuality have silenced open communication in this regard. Ideas of sexual abstinence, condom use and campaigns against early marriage stand in opposition to certain (static) orientations of Changana traditions.

Keywords: Cultural challenges, Sexual and reproductive health, Programa Geracao Biz, McGuires Communication/Persuasion Model

JPH

Aabstract

Communication Strategies of Adolescent Sexual and Reproductive Health Programmes In Mozambique: Cultural Challenges

Abstract

Journal Details

Our Journals

INDEXING ABSTRACTING